There are many variations on the basic idea of incentivized marketing. However, all of them share the same basic purpose – to help make people more motivated to do something and/or to make people do something they wouldn't otherwise do. They can be simple things, like handing out rewards like free or discounted merchandise, or they can be very complicated things, like giving out an incentive each time someone completes a survey. Here are some examples of simple incentive marketing.
For example, a local organic grocery store offers a discount to customers who spend five dollars or more per month on their coupons. This is a very simple incentivized marketing strategy, but it has a lot of benefits. By helping the customers to save money, the company will in turn gain loyalty from customers, who are more likely to buy from a company if they feel that it is making them feel good. These customers will be far more likely to stay loyal to the company in the future, which will bring more income for the store in the form of loyalty points. And, they will be more likely to shop at the store again because they will feel that they are helping the store stay in business.
A corporation can offer free coffee to employees for every purchase made by the employees. By helping keep their workers up and about, the company will in turn gain loyalty from existing customers, and even new customers, who are likely to become loyal customers because of the extra coffee.
For example, the local health food store that gives customers free samples on the day of the week that they have their sale can offer another incentive, which is a free sample on the day of the sale. The company will not only gain loyalty from the customers who buy the samples but also from those who buy other things at the store. By offering free samples, customers will be more likely to be drawn to the store, as opposed to buying from another company.
For example, if a company sells various gadgets, the company can give away a business card to anyone who orders an electronic device from the company. For every gadget purchased, the customer will receive a free business card. These cards are a great marketing tool, because they provide the customer with free services and products that the customer would never normally get, and are a great way to get customers to stick around for a while and buy other things from the company. People are more likely to buy from a company if they feel that they are getting something for nothing.
A company can offer a contest for customers to enter that will reward them with something of value at a later date. This can be something like tickets to a baseball game or concerts, or a chance to win a vacation. The winner of the contest gets a prize, which is something that makes the winner happy because he/she did something good for the company.
One can also work with corporations to find incentives for people to buy big ticket items like a car, home, or a new television set. The company can give the customer a discount for buying a big ticket item, or can give the customer something that the customer can show off to friends, like an engraved jewelry box or a custom wine glass.
All of these incentives will help the customer save money. It will help the customer to stay loyal to the company.
A good incentive marketing strategy will help the customer buy something that they really want, like a gift for someone. This will help boost sales and customer retention, and will help the company make money. This makes sense because customers are more likely to buy a gift that they really want.
An incentive marketing strategy may also work for other types of businesses. For example, a service based business might sell gift certificates for use at a restaurant or cafe. This type of incentive marketing is also a good way to create loyalty points for the employee, which can be transferredto profits or bonuses.
An incentive marketing strategy can also be used to give out incentives for future sales. For example, a company might offer a prize for customers who order next week's weekly recipe that they will also promote online. They will know which customers have shown loyalty to the company and will reward them with a coupon code for next week's recipe.